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July 5, 2013 at 4:00pm
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Racking Focus: Self-Distribution and the Niche-ifying of Content
Shane Carruth’s Upstream Color is a great example of a director who made exactly the type of film he wanted through shrewd distribution and marketing choices. In this landscape, is a tiny niche all a filmmaker needs?

Racking Focus: Self-Distribution and the Niche-ifying of Content

Shane Carruth’s Upstream Color is a great example of a director who made exactly the type of film he wanted through shrewd distribution and marketing choices. In this landscape, is a tiny niche all a filmmaker needs?

(Source: tribecafilm.com)

Notes

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  9. perlabear reblogged this from tribecafilm and added:
    This film Upstream Color really got under my skin! Shane Carruth did it again. Making me watch his film 3 separate times...
  10. chuckfordmind reblogged this from tribecafilm and added:
    Great article on commercial and artistic values in today’s film industry, using Upstream Color as the glue. Racking...
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